SOULWORX guides people, leaders and organisations through significant transitions: clarifying who they are becoming, strengthening their own judgement and turning possibilities into decisions and action.
20+ years of business transformation and leadership experience, combined with deep expertise in human development.
AI is reshaping tasks and decisions. Organisations are redefining their direction. And many people are reconsidering how they want to work, live and contribute.
Perhaps you recognise yourself:
Change happens around us. Transition happens within us. It raises questions of identity, belonging and responsibility: What still holds? What are we leaving behind? Who are we becoming while something new takes shape?
SOULWORX creates space to work through these questions and act on what emerges. We connect personal development with intentional leadership and new ways of working together.
You've built a life, carried responsibility and been there for others. Now something asks for more aliveness, depth and meaning. Explore who you are becoming, and how you want to live what comes next.
From being defined by what you've achieved to leading from what truly matters. For senior leaders and founders 1:1, and for leadership teams shaping the future together.
Strategy, AI and generational shifts reshape work. We help organisations move from external change plans to inner readiness, and turn experience into a future advantage.
Knowing who you are gives you a stronger basis for everything that changes. We work from the inside out, in your life, your leadership or your organisation.
Organisation · Culture transformation
“Working with SOULWORX was not only a lot of fun, but it also brought a significant amount of clarity regarding our role(s) and a meaningful way forward. Get some Julia.”
Diego Miranda
CEO, Geometry Germany, at the time of our work together
From the life you've built to the life that calls you.
A three-day urban retreat of contemplation, movement and deep connection. To feel more deeply connected to life, and to what makes your own life meaningful.
Hamburg · [15–17 January 2027] · All genders
Private Advisory
Confidential work for senior leaders, founders and executives whose next chapter asks for more than another achievement. On identity, inner authority, judgement and contribution.
Make experience a future advantage.
Recognise, retain, transfer and renew capabilities, relationships and knowledge across generations: in role, structure, knowledge, learning, time and exit.
Looking for a first step in Life? The Midlife Orientation·The Edit·The Midlife Call·1:1 with Julia
Ideas and conversations about life, leadership and responsibility. Exploring personal transitions, human judgement in the age of AI and the futures we want to shape together.
Julia von Winterfeldt spent two decades building businesses and leading digital transformation, including as Managing Director of AKQA Germany. She founded SOULWORX in 2015, out of her own transition.
Today she bridges the boardroom and the body: leadership experience, systemic coaching and therapy training, trauma-informed practice and embodiment. She works where change raises questions of identity, responsibility and connection, and brings in trusted specialists from the SOULWORX Collective when needed.
Before we shape what comes next, we need to be able to hear it, feel it and sense it.
A short dose of inspiration for navigating life, leadership and change, with reflections, fresh perspectives and questions worth sitting with. Plus occasional invitations to SOULWORX gatherings and experiences.
A new direction in life. A leadership role that is changing. An organisation rethinking how work gets done. Bring what is on your mind. Together, we'll explore where you are and what support would be useful.
